We analyzed more than 5 billion digital touch points to learn how the biggest retail and consumer goods brands in the world are driving website traffic.
Did you know:
Most marketers only have visibility into about 20% of their actual digital ecosystem
Best Buy doubles their average monthly traffic during holiday - which is better than any of the other Titans
Nike is the smallest of the four Titans, but they have the most diversified marketing mix
Of all the display and remarketing traffic being driven to the ecosystem, 31.5% of it goes the The Home Depot, while only 12% goes to Target
Using Traffic Cloud™, we analyzed more than 5 billion marketing touch points, our team got a detailed view of the customer acquisition strategies of these Traffic Titans. This first-of-its-kind report is a window into how the best brands on the planet are winning more new customers, faster, and generating revenue without wasting spend.
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