The services vertical has a number of distinct networking demands that are essential components for the players in this segment to remain viable competitors. Companies in the services vertical industry recognize that they need to support businesses with high-end technology in order to build capabilities to survive and thrive in the face of future competition. Moreover they need to build trust and at the same time meet new demands of customers. The trust factor can be compromised by poor network
Security remains a major concern. The fact that businesses continue to increasingly move workloads and applications to the cloud has only exacerbated anxiety. Certain applications are sensitive to network latency, for example Visual Studio on Azure. GlobalData has observed that several services companies interviewed (November 2017, GlobalData enterprise survey) are looking to implement SD-WAN with one of the objectives being the reduction of reliance on dedicated MPLS circuits to all sites. The goal here is to connect smaller outlying branch offices that may have around 30-35 users via low cost broadband but without overly compromising on network and applications performance. In terms of speed and operational efficiencies, SD-WAN delivers network templates and scripts that are already defined, and the automated processes of network changes can be enacted without interfering with the existing network and IT of the individual sites.