As 2020 approaches... So does a political year. That means we get to see political commercial after political commercial until November. Unfortunately, this means your traditional media sources like TV, Radio, and Direct Mail are going to become far too expensive to even think about capturing a return on your investment. In this document we will give you the ins and the outs on traditional media vs programmatic media and how we can help you and your company achieve advertising efficiency with your 2020 media budget.
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