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As we continue to navigate the COVID-19 pandemic landscape together, the healthcare industry is undergoing exceptional demands and disruption. With healthcare consumers seeking greater control over their care, telehealth offers an effective, convenient, 24/7 care model. It’s no surprise, then, the telehealth field finds itself experiencing unprecedented opportunities – and competition. Now, more than ever, it’s essential that your digital marketing strategy remain focused on healthcare consumers’ engagement.
That’s why Virginia Lewis compiled this series of simple, practical tips and tactics to help you make the most of your digital marketing – and more important, drive patient acquisition. Also, don’t forget to take the quizzes! They’re a great way to evaluate the performance of your digital marketing program, and explore options to make it work even harder for you.