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The Traffic Titans Report
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"The Traffic Titans Report"

We analyzed more than 5 billion digital touch points to learn how the biggest retail and consumer goods brands in the world are driving website traffic.

Did you know:

  • Most marketers only have visibility into about 20% of their actual digital ecosystem
  • Best Buy doubles their average monthly traffic during holiday - which is better than any of the other Titans
  • Nike is the smallest of the four Titans, but they have the most diversified marketing mix
  • Of all the display and remarketing traffic being driven to the ecosystem, 31.5% of it goes the The Home Depot, while only 12% goes to Target 

Using Traffic Cloud™, we analyzed more than 5 billion marketing touch points, our team got a detailed view of the customer acquisition strategies of these Traffic Titans. This first-of-its-kind report is a window into how the best brands on the planet are winning more new customers, faster, and generating revenue without wasting spend.


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