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"Engage Consumers & Increase Buyer Readiness through Customer-Centric Marketing"
Gain new insights from 2013 consumer research conducted by MyBuys and the etailing group -- “How Multi-Channel Personalization Impacts Shopper Attitudes and Buying Behavior.”
Do you understand the latest trends in consumer attitudes towards personalization and their omni-channel purchasing behavior?
In this eBook, which details the results from primary research involving more than 1,100 consumers, you’ll get all the facts, figures and conclusions and learn:
· How consumer expectations of personalized shopping experiences are increasing
· How customer-centric marketing impacts purchase intent
· What marketers can do to neutralize the key factors contributing to site and cart abandonment
· What consumers tell us about why they do purchase and do not purchase
· What consumers do next when they do not purchase
· Consumer willingness to share data to improve their shopping experience
Offered Free by: MyBuys
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