Within any business, it is important to have a strategy in place which encourages growth and stability.
At its core, a corporate level strategy is a set of plans and a series of ways for measuring success and revising practices. It is a broad, long-term plan which is targeted at achieving goals for an organization as a whole.
Because of this, they are often complex and made up of a variety of sub-strategies that are geared at dealing with a variety of eventualities.
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