Learn what nonprofit marketers say are the top trends impacting their industry.
This report is a derivative of Salesforce’s latest State of Marketing research report that surveyed nearly 7,000 marketers across different industries, including nonprofit. We heard from them on the biggest trends affecting marketing today, unearthing many opportunities specific to nonprofit marketers.
Key insights include:
Data will drive every decision from messaging to content strategy to how we reach constituents
When funding is stretched thin, scaling your reach to find new supporters is key
Supporters come for the cause but stay for the digital experiences
Download this guide to learn what nonprofit marketers said are the top trends impacting their industry.