Everything you could want to know about your marketing automation strategy and system, from A to Z ...
In this eBook, Ledgeview Partners, a leader in Business and Technology Consulting, examines key components of Marketing Automation and the value it provides to organizations in guiding target buyers through the customer journey, while helping you provide them the experience you want them to have.
The cost of sales and marketing misalignment
Defining your marketing automation goals & values
Selecting the right marketing automation software
3 key strategies for growth with marketing automation
Lead scoring best practices
Lead segments: types & reports
The power of email marketing
Finding lead nurturing success
Identifying marketing automation goals & KPIs within your organization
Aligning your sales and marketing teams to find your ultimate organizational success with marketing automation