“Why do certain groups add up to be greater than the sum of their parts, while others add up to be less?” This is the main question that this book explores.
This book will help leaders who want to create a collaborative culture in their company, as well as creatives who want growth in their projects.
Individual skills are not what matters; what matters is the interaction. Groups succeed not because they are smarter but because they work together in a smarter way. Successful group culture use effectively 3 skills: Building Safety (generating bonds of belonging and identity), Sharing Vulnerability (driving trusting cooperation), and Establishing Purpose (using narratives to create shared goals and values). Let’s explore them!
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