A 2-Step plan that helps any organization achieve their marketing goals.
Dollar for dollar, content marketing is the most cost-effective way to generate new leads and gain loyal customers. But these days, every business is publishing their own content, making it harder to cut through the noise.
Upwork teamed up with inbound marketing leader HubSpot to create this eBook. You'll learn how to:
Assess which topics will have the greatest value for you
How to choose the right writers
Organize your content and create a structure for it
Master content for different marketing channels and categories
...and more when you download this eBook.
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