The report breaks down why some partners struggled and others had a strong year
PartnerPath, the partnering development consulting company, recently released its report, “10 Effects of the Global Pandemic on the Channel.” It provides insights to vendors on how their channel partners have fared since the onset of COVID-19. The report revealed some surprising results.
PartnerPath principal Diane Krokora and team were generous enough to tweak their report so it speaks directly to our partner audience.
Takeaways from the report:
The disparities between channel partners who have thrived and those who have struggled.
The 10 business model changes partners should be making now.
The false assumptions you might have made about partner businesses.